After being given an initial brief to produce a three minute promotional video, we came to a mutual decision that a general promotional video wouldn’t be effective in addressing their current needs – to get people interested in the app. We put together a proposal based on producing a series of short form videos, designed to capture attention and build up a level of intrigue across social media, thus encouraging viewers to follow the call to action and find out more. Each video hones in on particular interests, and can therefore be targeted effectively across Facebook & Instagram.
• Concepts conceived and approved in 2 days
• Scripts and storyboards developed in 3 days
• Filming completed in 1 day
• Animation completed in 1 day
• Edit completed and approved in 3 days
• 100+ additional sign-ups
Commercial, Social Content